In Machine Learning 201 we explore the role of data patterns in modern revenue management strategies. Here’s Machine Learning 101, in case you missed it. Patterns rule the world, but understanding them, and using them to our advantage was previously complicated, if not outright impossible. But modern revenue management trends are proving that all is revealed...Continue Reading

One of the biggest buzzwords of the modern age is “machine learning.” It certainly sounds cool and futuristic, but what is it, and how is it relevant to the hotelier’s life? We’ll answer that in this educational blog we’ve playfully named Machine Learning 101. Simply put, machine learning is the ability for a computer to...Continue Reading

In our LodgIQ RM Corner series, our readers get an inside look into the minds of revenue managers and their thoughts on the industry from around the globe. Today we interview Kieran Spencer, Director of Sales, Marketing and Revenue for Punthill Apartment Hotels, a portfolio of 13 properties located in Australia. What are the major...Continue Reading

We get it, being a revenue manager is a tough job and it’s not getting easier. But we know you’re passionate about it. So are we. LodgIQ is a home to many former revenue managers, and we’ve challenged ourselves to find new ways to make your job easier, more productive, and more profitable for your...Continue Reading

Big data can be a powerful resource for driving effective rate strategy. By harnessing the predictive capabilities of big data analysis we can power smarter revenue decisions for hotel owners. You may be thinking that big data is overkill for your hotel, perhaps too complicated or pricey to even consider. If there is variation in a customer’s...Continue Reading