In the hotel industry, there’s been a significant shift—a shift that’s redefining how hotels approach revenue, sales, and marketing. It’s a movement towards a unified commercial strategy, where these traditionally siloed departments come together under a single leader. This trend isn’t just about restructuring; it’s about rethinking how we approach the business of hospitality. Heidi...Continue Reading
Revenue management in hotels has come a long way from the days of spreadsheets and closed-door meetings where numbers were discussed in isolation. Today, revenue management plays a crucial role in every aspect of a hotel’s commercial strategy. The modern hotel revenue manager works in commercial teams that encompass all areas of the organization –...Continue Reading
Imagine the year 2020: Hotels worldwide were poised to fully embrace the concept of a unified commercial strategy. The idea was simple—break down the silos between Sales, Revenue Management, and Marketing to create a seamless, data-driven approach to driving top-line revenue. It was an exciting vision, and many believed the industry was on the cusp...Continue Reading
Imagine being a hotel sales manager. A promising lead comes in, but instead of swiftly closing the deal, you find yourself bogged down by outdated processes. Your excitement wanes as you juggle multiple systems, negotiate with revenue managers, and manually crunch numbers. This isn’t just frustrating—it’s costly. The Problem: Inefficiency and Delays In the fast-paced...Continue Reading
LodgIQ and SalesAndCatering.com have entered into a new strategic partnership to integrate LodgIQ’s revolutionary artificial intelligence (AI) revenue management technology into SalesAndCatering’s award-winning group and event management platform, STS Cloud. Effective group revenue management is critical for hotels seeking to maximize revenue and profitability in today’s competitive marketplace. Both companies will work together to support...Continue Reading
In the dynamic world of hospitality, sales never sleep. Imagine a busy hotel sales office in the 1990s—isolated from revenue management and digital marketing. Each department operated in its own bubble, unaware of the bigger picture. This siloed approach often led to missed opportunities and inefficiencies. Fast-forward to today, and the landscape is evolving rapidly....Continue Reading
Today, we are thrilled to announce the launch of unparalleled access to vital business intelligence data alongside comprehensive market intelligence within the LodgIQ Mobile app. With these features, users can: Review essential data points about their hotel. Analyze hotel forecast history. Compare performance with market insights and competitor analysis. The LodgIQ Mobile app now empowers...Continue Reading
LodgIQ CEO David Millili joins the Tech Leaders Unplugged podcast to talk unified commercial strategy and the tech to breakdown silos. Key takeaways: How a commercial strategy platform enhances hotel collaboration and profitability. The role of big data analysis in extracting valuable revenue insights. Practical ways LodgIQ simplifies everyday tasks for hotel management.Continue Reading
Picture this: A bustling hotel lobby filled with guests, but behind the scenes, the Sales, Marketing, and Revenue Management teams work in isolated silos. The result? Misaligned goals, duplicated efforts, and missed revenue opportunities. This disjointed approach hampers the hotel’s full potential. Today, however, there’s a shift towards a unified commercial strategy that promises to...Continue Reading
Here’s what you’ll learn: David Millili’s Journey in Hospitality: David Millili, CEO of LodgIQ, has an extensive career in hospitality, beginning as a union busboy in a hotel in Pittsburgh. He transitioned from hotel operations to technology, founding several tech companies, including Open Hospitality, which was sold to Pegasus. He has served in various leadership...Continue Reading
