How to use RevPAR to Maximize Your Property’s Revenue While your occupancy and/or your average daily rate (ADR) both give you good insights into your property’s financial performance, they aren’t sufficient to give you a holistic view. Even when used together and compared against your comp set.  That’s where RevPAR, or revenue per available room,...Continue Reading

There’s one metric every general manager (GM) wants to grow and maintain year over year — their average daily rate, or ADR. Your ADR is the average revenue earned from each room sold, per night. It’s one of the key metrics hotels use to measure the performance of their operation in comparison to their direct...Continue Reading