Here’s what you’ll learn:
- David Millili’s Journey in Hospitality:
- David Millili, CEO of LodgIQ, has an extensive career in hospitality, beginning as a union busboy in a hotel in Pittsburgh. He transitioned from hotel operations to technology, founding several tech companies, including Open Hospitality, which was sold to Pegasus. He has served in various leadership roles, and his career has spanned independent hotels, technology startups, and advisory positions.
- LodgIQ’s Commercial Strategy Platform:
- LodgIQ is a commercial strategy platform aimed at improving communication and data-sharing between revenue management, marketing, and sales in the hospitality industry while providing strategic recommendations. The platform’s goal is to enable a unified commercial strategy, drive revenue, and optimize profitability.
- Addressing Data Silos in Hospitality:
- LodgIQ aims to break down data silos within hotel operations by serving up data from the revenue management platform to marketing and sales teams and vice versa. The platform provides comprehensive information on customer behaviors, allowing hotels to make better pricing and marketing decisions. LodqIQ’s approach encourages a more integrated commercial strategy across departments.
- Benefits and Use Cases for LodgIQ’s Platform:
- The platform is designed to be mobile-friendly, allowing users to access data on the go. It can be used by management groups to oversee multiple hotels in one interface. LodgIQ also offers group modules to help hotels manage group bookings and identify optimal pricing. By incorporating AI and data analysis, Logic provides insights to drive direct bookings, manage events and concerts, and optimize guest experiences.
- Embracing Technology in the Hospitality Industry:
- David Millili emphasizes the need for hoteliers to embrace technology and AI to improve guest experiences and streamline operations. He encourages vendors to focus on technology that enhances customer service and human interaction, ensuring that technology serves to improve hospitality rather than replace it. Millili also highlights the importance of personal relationships and human connections in the industry.